Managing Reputation Risk at STIE Al Washliyah Sibolga: Key Steps to Maintain Academic Image
Keywords:
Management-Reputation-RiskAbstract
This study explores the management of reputational risk at STIE Al Washliyah Sibolga, focusing on key factors such as faculty quality, student satisfaction, and community engagement. The research aims to identify the elements that contribute to the institution's reputation and provide actionable strategies for mitigating reputational risks. Using a qualitative approach, including interviews and observations, data was gathered from students, faculty, and community stakeholders. The findings reveal that faculty expertise, student support services, and active community involvement play critical roles in shaping the institution's public image. High faculty quality enhances academic credibility, while student satisfaction fosters loyalty and positive word-of-mouth. Additionally, community engagement strengthens STIE Al Washliyah Sibolga’s reputation as a socially responsible entity. The study concludes that managing reputational risks at STIE Al Washliyah Sibolga requires a comprehensive approach that integrates these three factors, offering valuable implications for the institution’s future reputation management strategies.
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Copyright (c) 2024 Afika handayani (Author)
This work is licensed under a Creative Commons Attribution 4.0 International License.
Simposium Ilmiah Akuntansi under the terms of a Creative Commons Attribution 4.0 International License / CC BY 4.0 This license permits anyone to copy and redistribute this material in any form or format, compose, modify, and make derivative works of this material for any purpose, including commercial purposes, so long as they include credit to the Author of the original work.
